fbpx LAMMA 2024 - Farmers Guide

The UK’s BIGGEST farm machinery show

Returning once again to the NEC in Birmingham, LAMMA 2024 promises the latest innovations in agricultural machinery from all sectors of the industry. Use our event guide to navigate your way through the best that the show has to offer.

Exhibitor list LAMMA 2024 NEWS

Top Exhibitors TO VISIT









Ascenso are at LAMMA 2024 advert on LAMMA 2024 site.

LAMMA 2024 Dates, Tickets, and Information

Weds 17th – Thurs 18th January 2024
The NEC, Pendigo Way, Marston Green, Birmingham B40 1NT
(Halls 6-12 and 17-20)
Open Hours
– 17th, 8:30 am – 5:30 pm
– 18th, 8:30 am – 4:30 pm
FREE – Register for LAMMA 2024.
Car parks will be open early on both show days. Early bird parking is £12.95. On the day, parking will be £17.95 – save yourself some money and secure your discount parking.

Top exhibitors to visit at LAMMA 2024

1. Ascenso – Hall 6, Stand 330

Ascenso Tyres are back at LAMMA for 2024. Once again showcasing their wide range of agricultural tyres with a team of tyre experts on hand. This year they will also be launching their new VF range with the VDR 900 a VF tractor drive radial tyre.

The VDR 900 tyre features stronger lugs, a larger contact patch for excellent traction, self-cleaning characteristics and delivers lower fuel consumption. The tyre benefits from steel belts which offer puncture protection and distributes uniform ground pressure to help lessen soil compaction and crop damage and is suitable for self-propelled sprayers, tractors with mounted sprayers, and tractors used for other inter-row operations.

Visit http://www.ascensotyres.co.uk/ for more information about the Ascenso range.

Ascenso FAQs

Martin Lishman advert on LAMMA news site

2. Martin Lishman – Hall 7, Stand 450

Martin Lishman Ltd manufacture and distribute specialist agricultural equipment, with an emphasis on crop storage and quality monitoring, potato and fruit quality control and compact sprayers. The company will be bringing exciting new developments in all areas of agriculture to LAMMA 2024.

For more information, visit the Martin Lishman website.


3. Manitou – Hall 6, Stand 420

The Manitou brand was born with the invention of the first all-terrain forklift truck. Since this unique creation, the brand has never stopped evolving and innovating to offer a range of products that meet the needs of all sectors of construction, industry and agriculture.

For more information, visit the Manitou website.


4. Wox Agri – Hall 9, Stand 630

From its local base, Wox Agri is the UK importer of Guttler products. It supplies products both directly to customers and also through a national dealership network. The company is proud of its association with Guttler GmbH, which now spans over 20 years, and can boast extensive knowledge and experience of the application, adaptation and operation of Guttler products as both retailers and end-users of the products.

For more information, visit the Wox Agri website.



Cherry-picked companies for you to visit at the NEC  2024 show.




Keep up to date on the latest previews and launches that LAMMA 2024 has to offer.


5. Iseki – Hall 12, Stand 240

Ideal for high specification aeration and turf maintenance on sports pitches, the TG is the most advanced tractor in the ISEKI range with 40-67hp engines.  Compact in size with all the accessories and options of the higher specification agricultural tractors, the TG can also be used in farming for easy access to cowsheds and farms where space is limited. The technology allows for easy operation and less fatigue on the driver.

For more information, visit the Iseki website.

6. Agri Industry Solutions – Hall 12, Stand 430

Agri Industry Solutions focuses on innovative solutions to improve farming challenges. Offering a wide range of applications, we are the official importers of equipment for Perard and Veenhuis. Development in agri-industry technology has improved possibilities for global farming, from managing efficiencies to improved yield.

For more information, visit the Agri Industry Solutions website.

7. Goldingham Contracts – Hall 7, Stand 440

Goldingham Contracts, established in 1991, is based on the edge of the Cotswolds in Gloucestershire. Its main areas of service and expertise are Mobile Seed Processing for Farmers, Pest Control, Farm Assurance Supplies and Environmental Protection Services including Biofuels Initiatives.

For more information, visit the Goldingham Contracts website.

Who makes Ascenso Tyres?

Unlike many tyre brands, Ascenso is it’s own brand making their own tyres in their manufacturing plant just outside the city of Bharuch in the region of Gujarat, India. Ascenso are one of the few tyre companies that actually design and make their own tyre moulds. This rapidly speeds up their size expansion project.

What’s the warranty on Ascenso tyres?

Ascenso Farm radial tyres come with a 7-year manufacturer warranty and Ascenso Bias tyres come with a 5-year warranty. The warranty covers tyre failure due to manufacturing faults.

What is the Mud breaker Technology?

The mud breaker and the dual mud breaker ensure better self-cleaning and maximum traction. During the process of movement, vertical cleats on the lugs will behave like a lever to push the mud away and create an air channel to break the vacuum which helps in self-cleaning characteristics.

What range of tyres do Ascenso offer?

Ascenso offer an extensive and still growing range of tyres, including:

  • Tractor radial tyres, including 85 series, 70 series, 65 series, Rowcrop tyres and VF technology.
  • Tractor Crossply tyres
  • Implement tyres
  • Trailer Flotation tyres
  • Plant and Industrial tyres
  • Earthmover tyres
  • Material Handling tyres, including forklift and port tyres
  • Forestry tyres
What are Ascenso Tyres like to fit?

Ascenso tyres are easy to fit with tyre fitters commenting on how nice they are to work with. Due to the sturdy side walls fitting is made easy. The tyres also inflate really well, even the 18 inch trailer tyres.

Ask Ascenso...

Curious to find out more about Ascenso tyres? Here's your chance to ask them a direct question :

Martin Lishman advert on LAMMA news site

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